Since a young age, my favorite question has been “why.” My second favorite question is “what’s for dessert?” But really, I just like questions. Messy ones. Ones that can’t be answered right away. That other people might find “boring.” Driven by this curiosity, my career has spanned categories and strategic disciplines, but I’ve always returned to what I love most –
Getting to ask the big questions that define brand positioning, purpose and identity. Helping innovators and non-profits uncover who they are and what they stand for. Working at the intersection of brand and business to crystalize the true value clients offer to those they serve – and bring it to life. I bring my passion for sustainability to every project, finding opportunities to open minds through conversation and helping brands of all backgrounds be a force for good in the world.
On a separate note, I have a soft spot for small batch bourbon, enjoy cancelled television (a la Arrested Development, Freaks and Geeks), and collect vinyl (records, not couch covers). When I’m not strategizing, you can find me teaching yoga for cancer communities like Gilda's Club.
And, sometimes, I take pictures. you can check out my photography here.